Your small business needs more than a website. It needs a digital team.
Instead of waiting until something breaks, goes out of date, or gets forgotten, NL One keeps your online presence moving every month. From monitoring your website and contact forms to publishing fresh content and preparing seasonal campaigns, we help your business look active, trustworthy and ready for customers.
A Maintenance team Security team Design team Technical team Advisory team Advertising team
All in your pocket.
One monthly subscription that keeps your business visible, active and running properly online, with your website, content, updates and essential digital support managed for you through the secure Nort Labs Teams App.
What we actually do.
These are the ongoing digital jobs that often get forgotten when you are busy running the business. NL One keeps them moving every month, so your website, content and online presence stay active, accurate and ready for customers.
There's still more.
How it stacks up.
Hiring separately for website management, content and digital marketing support would cost thousands every month.
To properly manage your website, content, Google Business Profile, seasonal campaigns, Google Ads and technical checks, most small businesses would need several different people. NL One brings all of that together into one monthly subscription, one dedicated account manager and one secure app.
Role
Cost
Part time Web Developer
£1,150
Marketing advisor
£1,500
Ads manager
£750
Content writer
£450
Web maintenance
£325
Managing everyone
Your sanity
Total
£4,175 pm
NL One
from £699 pm
Choose the NL One plan that fits how much digital support your business needs.
Whether you need reliable website management and content support, or a complete outsourced digital team for campaigns, ads and proactive growth, NL One gives your small business ongoing support through one monthly subscription.
NL One Essentials
£699/mo.
Get £50 towards ad spend (google ads, Meta ads, LinkedIn ads) every month when subscribed to the NL One Essentials plan.
Website uptime & form monitoring
1-2 blog posts per month
Google business profile updates
Email & technical checks
Dedicated account manager
Access to Nort Labs Teams
NL One PRO
£1,200/mo.
Get £100 towards ad spend (google ads, Meta ads, LinkedIn ads) every month when subscribed to the NL One Essentials plan.
Everything in Essentials
Seasonal ad advisory + alerts
Website hero & landing page updates
Quarterly board meetings on strategy
Seasonal Google ads updates
Business & marketing advisory
Your hero section should change when your business changes
The top of your website is usually the first thing a customer sees. If it still shows an old offer, the wrong season, a past event or a generic message while you are running a specific campaign, you can lose attention before the visitor even scrolls.
Your website should match what customers are seeing elsewhere
If someone clicks from a Google Ad, email, social post or seasonal promotion, the message on your website should feel connected. When the hero section reflects the offer, service or campaign they clicked on, the page feels more relevant and customers are more likely to stay, trust the business and take action.
Seasonal updates make your business look active
Customers notice when a business feels current. Updating your hero section for Christmas, Valentine’s Day, summer, Black Friday, back-to-school or local events shows that your business is active, prepared and ready for what customers need right now.
Your main message should reflect your current priorities
A restaurant might need to promote Christmas bookings. A clinic might need to highlight a new treatment. A trade business might want to push emergency call-outs during winter. Your hero section should support what matters most to the business at that moment, not what mattered six months ago.
NL One keeps this moving for you
With NL One, hero section updates are not left until someone remembers. When your business has a seasonal opportunity, new promotion or Google Ads campaign, we help update the key website messaging so your online presence stays aligned, relevant and ready to convert.
Key business processes covered by NL One
A successful online presence is not one single task. It is a series of important digital processes that need to happen consistently, from keeping your website working to publishing content, staying visible on Google and acting on seasonal opportunities before they pass.
Your website cannot quietly fall behind
When prices, services, opening hours or offers change, your website needs to change with them. Otherwise, customers see old information, lose confidence or contact you about something you no longer provide. NL One keeps your website accurate, current and aligned with the business you are actually running today.
Your business cannot look inactive online
Customers judge quickly. If your website has not changed in months and your Google Business Profile looks abandoned, people may assume your business is quiet, outdated or less trustworthy than a competitor. NL One keeps your online presence looking alive with regular content and updates.
Your best ideas cannot stay stuck in your head
Business owners know their customers, their offers and their busiest seasons — but turning that knowledge into website content, blog posts and updates takes time. NL One helps turn what you already know into useful content that supports search, trust and customer confidence.
Your seasonal opportunities cannot be left too late
Christmas, Valentine’s Day, summer, Black Friday and local events can all drive sales, but only if the campaign is planned before customers start looking. NL One comes to you early with campaign ideas, website updates and Google Ads support when there is an opportunity worth acting on.
Your digital work cannot keep sitting at the bottom of the list
When you are busy with staff, customers, suppliers and day-to-day operations, digital jobs are easy to delay. NL One takes those ongoing website, content, Google and technical tasks off your plate, so your online presence keeps moving even when you are focused elsewhere.
Your business should not depend on scattered freelancers
When every task sits with a different person, you end up managing the work instead of getting the benefit from it. NL One gives you one dedicated account manager, one app and one team behind your website, content, campaigns and digital support.
Get direct chat with NL experts
Customers get access to the Nort Labs teams app where you can manage your account, chat directly with experts, manage task, files and more.
Common questions about NL One
NL One is a monthly digital support subscription for UK small businesses. It gives you an outsourced digital team to help manage your website, content, Google Business Profile, technical checks and online presence through one dedicated account manager.
No. Website maintenance is only one part of NL One. Alongside website monitoring and updates, NL One also covers blog content, Google Business Profile updates, email and technical checks, digital advice and, on the full plan, proactive seasonal campaign support.
NL One is built for small and local businesses that rely on their online presence but do not have the time, team or expertise to manage it properly themselves. It is ideal for restaurants, trades, clinics, retailers, professional services and local service businesses.
Yes. Every NL One client gets a dedicated account manager who understands their business, handles requests and keeps the digital work moving. You can message your account manager, upload files and manage tasks through the Nort Labs Teams App.
NL One starts from £599 per month for Essentials. The full NL One plan is £1,200 per month and includes proactive seasonal campaign advisory, website campaign updates and Google Ads management. Google Ads spend is billed separately and is not included in the subscription.
